About Us
Play Football Asia Ltd is a registered company limited by guarantee. That means we exist not for profit, but for social purpose – every penny goes back into supporting communities through football.
We are dedicated to using the power of football to inspire social change, strengthen community connections, and promote sustainable practices across Asia. Our aim is to move beyond football as just a game – using it as a platform to create positive and lasting impact within communities.
Our Vision
To become the leading organisation in Asia that connects communities through the power of football across Asia.
Our Mission
To support children and young people in underserved communities by providing access to structured football programmes, increasing physical activity, fostering grassroots development, and inspiring sustained engagement through safe, inclusive environments. Our approach promotes physical and mental well-being, encourages personal growth, and nurtures a sense of purpose and belonging.
Core Values
Inclusivity – Football for everyone, breaking down barriers to participation for people of all backgrounds and abilities.
Community – Strengthening social bonds and uniting communities through football activities and shared experiences.
Opportunity – Using football to open doors to learning, growth, and personal development.
Hope – Creating moments of joy, purpose, and belief in a better future through football.
Sustainability – Embedding environmentally responsible practices into every football event and partnership, ensuring the game plays its part in protecting the planet.
Initiatives
Our initiatives focus on increasing physical activity, improving mental health and well-being, inspiring hope, and helping children and young people feel a strong sense of purpose and belonging:
Football Activities — Delivering structured football sessions that encourage regular physical activity, promote social connection, and help young people develop confidence, teamwork, and resilience.
Well-Being & Life-Skills Enrichment — Embedding personal growth, mental health awareness, and leadership development into every football activity, ensuring young people are supported both on and off the pitch.
Connecting Communities — Bringing together children, young people, and families through inclusive football events and shared experiences that strengthen community bonds, celebrate diversity, and inspire hope.
Engagement Opportunities
As a registered limited company, Play Football Asia Ltd is committed to forming impactful partnerships with corporate supporters, local authorities, and NGOs. These collaborations are designed to amplify social impact and promote a shared commitment to the values we uphold.
